Stony Brook University’s College of Business held its second annual Accounting Case Competition in early November, providing students with an opportunity to apply their accounting knowledge to a real-world business scenario. The competition required teams to analyze the future of Bell Games, LLC, which was recently acquired by LMC Media. Participants considered how new technologies like artificial intelligence and motion-capture are affecting the gaming industry and evaluated strategic options for the company.
Teams presented their recommendations at the end of the week to a panel from the College of Business Accounting Advisory Board. The judges evaluated each team on analysis quality, professionalism, communication skills, and their responses during a question-and-answer session.
The top prize went to “GAAP Gurus,” who received $2,000 and a Becker CPA Exam Prep scholarship valued at $10,000. The runner-up team, “Excel-ent Accountants,” was awarded $1,000 and recognized for Best Professional Team Appearance. Team “FASB” received honors for Outstanding Presentation Visuals. Maria Manolas from Team “ThunderCountants” earned the Most Valuable Participant award.
Jenny Lin from GAAP Gurus said, “This experience taught me so much, from deepening my analytical and technical accounting skills to strengthening my ability to think critically and communicate ideas effectively under pressure. Presenting our solutions to industry professionals from BDO, CohnReznick and PwC was truly an unforgettable experience.”
Raymond Lizzol of GAAP Gurus added, “It is a wonderful event that will hopefully continue. It brought about a lot of anticipation, rigor, challenge and teamwork. I’m so pleased by all the people I met and getting to know their stories and aspirations. It was said that this would be a growth experience and it truly was. I’m so glad I got to be a part of the 2025 Accounting Case Competition!” Maham Khalid from FASB commented on enjoying the event and looking forward to more in the future.
Alumni advisors provided mentorship throughout the competition week by sharing professional insights with current students.
Dean Haresh Gurnani highlighted both student performance in tackling complex issues involving technology such as AI and upcoming initiatives: “Our students’ strong performance in addressing the complex challenges of this competition, including navigating the evolving role of technologies like AI, highlights the adaptability and strategic thinking we cultivate at the College of Business. Where human insight meets machine intelligence, the future of business begins. That’s why we are launching a comprehensive new AI initiative that will embed the ethical use of artificial intelligence across every course in the college, ensuring our graduates are fully prepared for the business landscape ahead. And with the upcoming launch of our BS in Accounting in Fall 2026, we are positioned for continued growth in the accounting field, further strengthening our commitment to developing highly skilled, ethical business leaders for the future.”
Dr. Ceci Feng praised participants’ work: “Their ability to turn such an ambiguous scenario into clear, actionable recommendations was truly inspiring. I hope they all enjoyed the journey together! Each student should feel proud of what they’ve accomplished.”
Supporters included Becker CPA Exam Review; Wegmans of Lake Grove; Beta Alpha Psi student volunteers; faculty; and staff.
Aashika Jeswani stated: “Being involved last year as a participant and this year as a communication intern has been a full-circle moment. This event reflects what the College of Business is all about — competitive, yet incredibly supportive of one another.”
Keval Amin noted: “As the accounting profession evolves, competitions like this give students a chance to build analytical, communication and leadership skills that employers value,” adding that experiential learning remains essential for preparing future business leaders.
The College plans to continue offering practical learning experiences through events like this competition.
